HELPING YOU BUILD YOUR LEGACY
By creating positive & unique
change in your market
(AD-DER)
ADER is the German word for Core.The hottest part of the sun.The heart. Our soul-level strategy and branding helps you to not only see your company as bigger than you ever imagined, but it touches the hearts of those you want to reach (i.e. your customers and clients)!
BRAND PILLARS
GOD FIRST
FIERCE INTEGRITY
STRATEGY FOCUSED
COLLABORATION VS
COMPETITION
Krystal Portorreal
Helping others turn dreams to reality with simplicity and clarity is a labor of love for Krystal Kaye, professional Brand Strategist, designer, best-selling author, and entrepreneur. As CEO of ADER Branding Company, a minority, veteran, woman-owned agency, she is dedicated to helping existing and startup brands build with global scaling in mind. Inspiring with knowledge, experience and relatable humor, Krystal has worked with hundreds of clients since launching the company.
Krystal & her collaborators bring HEART (ADER), into every single project in order to help her clients see the visions they have come to life.
BRAND PROMISES
Position companies that have ignored certain sectors of their market to diversify and reach new profitable, sustainable & loyal markets.
Revitalize and bring life back to brands that have been overshadowed and overlooked in their market.
Elevate the thinking of small businesses in order to position their companies to become market leaders on a global scale.
Position brands for global leadership by collaborating with EXPERTS from various creative fields.
Creative Referral Network
ADER does not operate with a traditional agency "team" structure. Instead, we have our Creatives Referral Network (CRN). The CRN is a dedicated merger of experts from various creative fields with one focus in mind... helping your brand stand out and become a market leader in your industry. The creatives from our network are vetted by ADER and a have track record of happy clients. These creatives work in conjunction with ADER or independently while we project manage depending on what is best for your project. Your detailed proposal will outline exactly how work will be divided and managed.
GENEROSITY
"You will be enriched in every way so that you can be generous on every occasion, and through us your generosity will result in thanksgiving to God."
2 Corinthians 9:11
ADER is a huge proponent of generosity. We give our support to these causes in different ways. Sometimes only monetarily, but also through education and training. We give to causes in a couple of categories that God has laid on our hearts and mean the world to us:
1. Alcohol & Drug Treatment Centers
2. Veterans Support Organizations
Want to partner with us for your cause?